According to a new study by TMR, the sales of clean label starch areestimated to reach ~US$ 1.4 Bn in 2019. The clean label starch market is projected to record aY-o-Y growth of ~6% over the forecast period, to reach a valueof US$ 2.5 Bn by 2029.
In recent years, the global market has been witnessing a new trend of'clean label' for most food and beverage products. Over the years, there hasbeen a rise in the number of health conscious consumers, both, in developed anddeveloping nations. The combination of several critical factors such as higherpenetration of social media, easy availability of critical informationregarding consumers’ desire for healthy lifestyles, consumption of organic andnatural products, and rise in per capita income in several developing nationshas been triggering the demand for clean label products on a global stage.Consumers are now even considering the type and quality of the food ingredientsused in various food products. According to Ingredion Inc., clean label claimshave the potential to make 64% of European consumers changebrands.
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Clean Label Starch Market: Preferential Inclinationtowards Non-Modified Convenience Ingredients
Rising concerns about health and wellness have led consumers to changetheir lifestyles and habits. These have transformed their food preferences aswell. Due to this shift, the demand for organic products and ingredients hasincreased considerably in the past few years. The demand for clean label starchis also on the rise due to consumers shifting to clean label products. Evenamong the clean label starch products that are available in the clean labelstarch market, those certified by higher regulatory bodies are trusted more.Consumers are demanding transparency about the products that they consume, andwant to know the sources of the ingredients in their food products.
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Clean Label Starch Market: Substantial Growth ofBakery Industry in Emerging Markets
Baked goods include breads, cakes, biscuits, pastries, breakfast, andother products. Rise in the per capita consumption of bakery products projectsthe increasing growth potential of the global bakery industry. In developingregions such as India and China, there is significant market potential forbaked goods, wherein, consumer preference is increasing for packaged goods,owing to the influence of Western culture, changing lifestyles, and increasingdemand for flavored and convenience food products. Thus, clean label starchmanufacturers are focusing on target companies making bakery products toincrease their market share in the clean label starch market, by offering awide range of clean label starches used as egg replacements in sponge cakes,pound cakes, donuts, muffins, and many more products, to improve productquality and shelf life.
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Global Clean Label Starch Market: CompetitiveLandscape
Prominent players in the clean label starch market have been profiled inthe clean label starch market report. Some of the key players in the globalclean label starch market are Ingredion Inc., Cargill Inc., E. I. du Pont de Nemours, Archer Daniels Midland Company,Tate & Lyle PLC, Euroduna Food Ingredients GmbH, Roquette Frères S.A. BENEOGmbH, Kent Corporation, MGP Ingredients, Inc., AGRANA – Beteiligungs AG,American Key Food Products, LLC, Tereos Starch & Sweeteners Iberia Sa, ThaiFlour Co., Ltd., Manildra Group, Avebe U.A., Amylco LLC, KMCKartoffelmelcentralen A.M.B.A, Gulshan Polyols Ltd., SPAC STARCH PRODUCTS(INDIA) LTD., etc.
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