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Key Inclusions:
§ A review of the current market landscape of companies offering AR / VRbased digital marketing services, featuring type of technology (AR, VR and MR),AR / VR specific services (video / content generation, website development,mobile application development and game development), additional digitalmarketing services (consulting, content marketing, customer relationshipmanagement, data analytics, marketing automation, product branding, qualityassurance, SEO, SEM, social media marketing and training), information on theyear of establishment, company size and location of headquarters.
§ An insightful 2X2 representation, highlighting the competitivenessanalysis of digital marketing companies, taking into consideration supplierpower (based on company size) and service strength (based on strength ofservice portfolio) of the companies.
§ Elaborate profiles of prominent digital marketing companies, featuring abrief overview of the company, its financial information (if available), recentdevelopments and an informed future outlook.
§ An analysis highlighting the potential strategic partners segregated onthe basis of their likelihood of entering into collaboration with digitalmarketing companies. The analysis takes into consideration multiple relevantparameters, such as number of trials, therapeutic area, geographical footprintand company size.
§ An analysis of various AR / VR based digital marketing initiatives of bigpharma players (shortlisted based on extent of activity in this domain), basedon multiple parameters, such as the year of initiative, type of initiative,type of application area and type of solution. In addition, leading players andleading partners have been highlighted based on the number of initiatives.
§ A case study on recent use cases, wherein various digital marketingstrategies have been adopted by pharmaceutical / healthcare players,highlighting different business needs of such players and key takeaways of thesolutions provided by the digital marketing companies.
The USD 3.04 billion(by 2030) financial opportunity within the AR / VR based healthcare digitalmarketing service providers market has been analyzed across the followingsegments:
§ Type of Technology
- AR Based Services
- MR Based Services
- VR Based Services
· Type of product
- Hardware
- Software
· End-User
- Large Companies
- Small and Mid-sized Companies
· Key GeographicalRegions
- North America
- Europe
- Asia-Pacific
- Rest of the World
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Key QuestionsAnswered
§ Who are the leading players offering AR / VR based digitalmarketing services?
§ Which immersive technology, AR or VR, is likely to witnessgreater adoption in the immediate future?
§ How have big pharma players used AR / VR to createinteractive and immersive experiences for their consumers?
§ Which companies are potential strategic partners for AR /VR based digital marketing service providers?
§ What are the factors that are likely to influence theevolution of this market?
§ How is the current and future opportunity likely to bedistributed across key market segments?
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Contact:
Gaurav Chaudhary
+1 (415) 800 3415
+44 (122) 391 1091
