Data-backed insights on featured bit optimization
Around one-fifth of all keywords trigger a highlighted bit
99 percent of all featured snippets tend to appear within the very first natural position and take over 50% of the screen on mobile devices, driving higher-than-average click-through rates (CTR).
The secret to featured bit optimization depends on a few particular locations: long-tail- and question-like keyword strategy, date significant content that comes at the ideal length and format, and a concise URL structure.
Google has constantly been quite hazy on any information about winning featured snippets. This held true when they were first introduced, making them something companies thought about to be the cherry on top of their SEO efforts, which is still mainly the case. Having first-hand knowledge about the value and power of featured bits, Brado teamed up with Semrush to perform the most comprehensive research study around featured snippet optimization to reveal how they actually work, and what you can do to win them.
Revealing the highlights from a Featured bits research study that examined over a million SERPs with featured snippets present, this post unwraps actionable suggestions on amping up your optimization technique to finally win that Google prize.
General Take a look at the site here patterns throughout the included snippet landscape.
With billions of search queries run through the Google search box each day, our research study found
