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The Instagram algorithms have been the subject of various controversies and arguments since the company moved away from the traditional chronological feed. Instagram is always changing. Last year, Facebook released the new shop function, which allows Facebook and Instagram users to start their own online company and sell things (even if they don’t have a website).
Everything You Need to Know about Instagram’s Algorithm
https://www.gigaarticle.com/everything-you-need-to-know-about-instagrams-algorithm/