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Defining user-generated content instead of discussing how to manage it on Instagram is important. UGC is essentially user-generated content on your product, service, or brand. You may be tagged, mentioned, or forwarded someone else’s post on Instagram. Customers typically provide content, but prospective customers or your general audience may provide it.
Add User-generated Content to Your Instagram Marketing Plan
https://forupost.com/add-user-generated-content-to-your-instagram-marketing-plan/