As businesses compete for dominance in the virtual world, utilising technological advancements is critical to success. Although virtual reality technologies are not new, how we use them has changed dramatically in recent years. Despite the fact that the term was coined in 1992 by Neal Stephenson in his novel Snow Crash, it wasn't until recently that the metaverse concept gained traction as a result of Facebook's rebranding as Meta. Mark Zuckerberg, the founder of Facebook, wishes to lead us into the next phase of the internet, which will be dominated by virtual reality.
This metaverse development was made possible by technological advancements in augmented and virtual reality. The key is to have connected VR experiences. One of the metaverse applications for e-commerce stores is virtual changing room technology. Understanding the user's body shape, contours, and spatial orientation
