The QR is an acronym for Quick Response Code, that is, Quick Response Code. It is a two-dimensional code that, based on its reading, allows information to be transmitted quickly to mobile devices.
This technology makes the purchasing process more attractive because, in the midst of the digital transformation generated by the pandemic, it is an excellent strategy to remain competitive in the market.
Why should I use a QR code maker for your online store?
1. Guarantee payment security
Thanks to its own encryption system, this code makes it possible for transactions to be safer and faster in e-commerce, both for the business owner and for the customer.
When making a payment, the consumer only has to point their phone's camera at the screen. By scanning the code, you do not need to share personal information and the financial transaction is done automatically.
2. Allows you to create discount coupons
With this code, companies have the possibility to direct the encrypted message to a discount coupon.
For example, if a business is preparing for a Black Friday, the QR code can be very useful, since discounts can be made in an orderly manner on the indicated date. This improvement in the organization will encourage more loyal consumers.
3. Provide more information about a product
Improving the shopping experience is of the utmost importance to increase sales in digital channels.
By entering the code, the customer can access more information about the product, place of production, material, and warranty, among other characteristics that define the purchase.
4. Improve customer service
By scanning the code, the potential customer can be redirected to a service channel, be it an email, WhatsApp Business or a text message in order to serve them more quickly and efficiently.
It is recommended to have this symbol visible on the website or other dissemination channels used by the brand.
Steps to create a QR code
To have a QR code you only need a free tool to do it in a few seconds.
1. Go to the QR code generator page.
2. Select the type of data you want to transform into a QR code, for example, a website, WhatsApp message, or personalized text.
3. Complete the extra data requested and click on "Generate QR code".
